Knowledge management and Corporate Entrepreneurship 

Introduction :

Keen competition exists in nowadays' business world.  To catch up with rapid changes in customers' expectations and requirements, organizations need to be innovative in their operating strategies constantly.  Managers who can apply their creative thinking skills blending with knowledge management (KM) in formulating strategies would open up far more opportunities and bring success to their organizations.  Only through continuous innovation can organizations maintain customer loyalty and keep bringing in new customers.  This is the secret for an organization to succeed and surpass competitors in the business world. 

Targets:　

• Professionals who determine to change their old way of thinking to enhance their creativity

• Managers who would like to use knowledge management for discovering new market opportunities

• SME 's owners

Your Benefits: 

• The application of different creativity tools to formulate individual action plans

• Learn how to apply intangible knowledge in formulating winning business strategies

• Analyze how successful enterprises make use of knowledge management (KM) to create innovative strategies, enhancing core competitiveness  of organizations

• Relationship between personal needs and motivation factors

• Relationship between organizational change and innovation

• How to overcome inertia and prejudice in our thinking 

• Analyzing problems and developing solutions ― key component in organizational change

• Adversarial vs. parallel thinking

• How to strike a balance between critical thinking and creative thinking in organizations

• Methods and tools for generating new ideas ― application of logical and lateral thinking approaches

• Case sharing of corporate innovations and recommendations

• Knowledge management (KM) basic concepts

• KM ― key to organizational success in the 21st century

• Implementing KM in organizations

• KM case sharing and analysis of its effectiveness

• How to transform from a traditional business into a learning organization

27th Jun, 2009 (Saturday),  from 9:30 a.m. to 5:00 p.m. 

e-Tech Forum, 4/F, 402- 406, Hennessy Road, Wanchai, Hong Kong

Short lecture input, hands-on exercises, role-play, group discussion and presentation, and debriefing.

Lectures and activities in class all conducted in Cantonese, with English terms as appropriate.

Prof. Alfred Ho

• Regular Rate : HKD 1900  per person; OR

• IIM / HKCSMB Members : HKD 1700  per person; OR

• Early Bird Rate : HKD 1700 per person if registered and paid by 13 Jun 2009; OR

• Group Discount : HKD 1500 per person if 3 or more enroll from the same organization in one go